Sunday, 13 March 2011

A NEW BRAND FOR LONDON

http://abrandforlondon.wordpress.com/

Opening the design process up to the public is one option for how london is doing the branding, however this has also received a lot of criticism.

Topic

My research is beginning around the branding of cities, how does a city become branding?
How do you brand a city? Is it different from that or a corporation or a product?

Looking at precedents at the moment of things that have worked well and not.

The beginning of a Blog

I've just started this blog to process through my research and allow others to comment and give feedback to what I'm up to